{"id":2331,"date":"2017-01-19T21:26:11","date_gmt":"2017-01-19T19:26:11","guid":{"rendered":"http:\/\/oyasanli.com\/oyasblog\/?p=2331"},"modified":"2020-05-23T20:15:13","modified_gmt":"2020-05-23T17:15:13","slug":"arama-motoru-optimizasyonu-icin-nerden-baslayalim","status":"publish","type":"post","link":"https:\/\/oyasanli.com\/oyasblog\/2017\/01\/19\/arama-motoru-optimizasyonu-icin-nerden-baslayalim\/","title":{"rendered":"Arama motoru optimizasyonu i\u00e7in nerden ba\u015flayal\u0131m?"},"content":{"rendered":"\n<!-- Facebook Like Button Vivacity Infotech BEGIN -->\n<div class=\"fb-like\" data-href=\"https:\/\/oyasanli.com\/oyasblog\/2017\/01\/19\/arama-motoru-optimizasyonu-icin-nerden-baslayalim\/\" data-layout=\"standard\" data-action=\"like\" data-show-faces=\"false\" data-size=\"small\" data-width=\"450\" data-share=\"1\" ><\/div>\n<!-- Facebook Like Button Vivacity Infotech END -->\n<p><img data-attachment-id=\"2332\" data-permalink=\"https:\/\/oyasanli.com\/oyasblog\/2017\/01\/19\/arama-motoru-optimizasyonu-icin-nerden-baslayalim\/aimag2851a\/#main\" data-orig-file=\"https:\/\/i0.wp.com\/oyasanli.com\/oyasblog\/wp-content\/uploads\/2017\/01\/aIMAG2851a.jpg?fit=1661%2C1351&amp;ssl=1\" data-orig-size=\"1661,1351\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;2&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;HTC One X&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;1412609532&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;3.63&quot;,&quot;iso&quot;:&quot;100&quot;,&quot;shutter_speed&quot;:&quot;0.0011&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;1&quot;}\" data-image-title=\"aIMAG2851a\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/i0.wp.com\/oyasanli.com\/oyasblog\/wp-content\/uploads\/2017\/01\/aIMAG2851a.jpg?fit=300%2C244&amp;ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/oyasanli.com\/oyasblog\/wp-content\/uploads\/2017\/01\/aIMAG2851a.jpg?fit=700%2C569&amp;ssl=1\" decoding=\"async\" loading=\"lazy\" class=\"size-medium wp-image-2332 alignleft\" src=\"https:\/\/i0.wp.com\/oyasanli.com\/oyasblog\/wp-content\/uploads\/2017\/01\/aIMAG2851a.jpg?resize=300%2C244&#038;ssl=1\" alt=\"\" width=\"300\" height=\"244\" srcset=\"https:\/\/i0.wp.com\/oyasanli.com\/oyasblog\/wp-content\/uploads\/2017\/01\/aIMAG2851a.jpg?resize=300%2C244&amp;ssl=1 300w, https:\/\/i0.wp.com\/oyasanli.com\/oyasblog\/wp-content\/uploads\/2017\/01\/aIMAG2851a.jpg?resize=768%2C625&amp;ssl=1 768w, https:\/\/i0.wp.com\/oyasanli.com\/oyasblog\/wp-content\/uploads\/2017\/01\/aIMAG2851a.jpg?resize=1024%2C833&amp;ssl=1 1024w, https:\/\/i0.wp.com\/oyasanli.com\/oyasblog\/wp-content\/uploads\/2017\/01\/aIMAG2851a.jpg?w=1661&amp;ssl=1 1661w, https:\/\/i0.wp.com\/oyasanli.com\/oyasblog\/wp-content\/uploads\/2017\/01\/aIMAG2851a.jpg?w=1400&amp;ssl=1 1400w\" sizes=\"(max-width: 300px) 100vw, 300px\" data-recalc-dims=\"1\" \/>E\u011fer herhangi bir \u015feyi \u00f6\u011frenmek istiyorsan\u0131z \u00f6ncesinde iki bilgiye ihtiyac\u0131n\u0131z var;<\/p>\n<ul>\n<li>Eldeki konu hakk\u0131nda, matematik, tarih veya programlama gibi bilgi<\/li>\n<li>\u00d6\u011frenmenin nas\u0131l ger\u00e7ekle\u015fti\u011fi hakk\u0131nda bilgi<\/li>\n<\/ul>\n<p>San\u0131r\u0131m okullarda \u00e7o\u011fu zaman \u00f6\u011fretilmeyen \u00f6\u011frenmenin nas\u0131l ger\u00e7ekle\u015febilece\u011fi. Herkesin \u00f6\u011frenme yolu farkl\u0131, ben ara\u015ft\u0131r\u0131p, bulup, okuyup, anlay\u0131p sonra deneyip sonras\u0131nda da deneyimimi payla\u015farak \u00f6\u011freniyorum. San\u0131r\u0131m i\u015f ya\u015fant\u0131ma ba\u015flad\u0131\u011f\u0131m noktadan itibaren b\u00f6yleyim.<\/p>\n<p>Herkes istedi\u011fi konu hakk\u0131nda bilgi edinip, \u00f6\u011frenebilir. Zaman\u0131n h\u0131zla akt\u0131\u011f\u0131n\u0131 d\u00fc\u015f\u00fcn\u00fcrsek \u00f6\u011frenmeyi h\u0131zland\u0131rmak icin kurs gibi olanaklardan faydalan\u0131labilir. Bu olanaklar istedi\u011fimizi ince ayr\u0131nt\u0131lara kadar bize \u00f6\u011fretme \u00e7abas\u0131 sarfetmezler, ama \u00f6\u011frenmeye devam edebilmemiz i\u00e7in gerekli alt yap\u0131y\u0131 verirler. Detaylar\u0131 ara\u015ft\u0131rmak her zaman \u00f6\u011frenenin elindedir.<\/p>\n<p>Konumuza d\u00f6nelim, arama motoru optimizasyonu ile ilgili birka\u00e7 bilgi daha eklemek istiyorum.<\/p>\n<p>Do\u011fru kelimeleri bulup web sitemizde kullanmam\u0131z\u0131n \u00f6neminden bahsetmi\u015ftik. <a href=\"https:\/\/oyasanli.com\/oyasblog\/2016\/12\/22\/arama-motoru-optimizasyonu-ne-isimize-yarar\/\">Eklemeler yapt\u0131m<\/a>, tekrar g\u00f6z atarsaniz iyi olur.<\/p>\n<p><a href=\"https:\/\/oyasanli.com\/oyasblog\/2016\/12\/23\/ayni-konuda-bilgi-veren-websiteleri-nasil-siralaniyor\/\">Arama motorlar\u0131 s\u0131ralama yaparken<\/a> kullan\u0131lan kelimeler d\u0131\u015f\u0131nda hesaplad\u0131\u011f\u0131 \u00e7ok \u015fey var. Daha \u00f6nce 200 farkl\u0131 fakt\u00f6rden bahsetmi\u015ftim. \u00d6rne\u011fin Google, kullan\u0131c\u0131lar\u0131n farkl\u0131 bir web sitesi se\u00e7mek i\u00e7in arama sonu\u00e7lar\u0131na hangi s\u00fcreyle geri d\u00f6nd\u00fcklerini bile hesaplar.<\/p>\n<p>Sponsorlu reklamlar sat\u0131n almak ve \u00fcst d\u00fczey tasar\u0131m ile kullan\u0131\u015fl\u0131l\u0131k i\u00e7in harcama yapmak, ba\u015flama noktas\u0131 olarak d\u00fc\u015f\u00fcn\u00fcl\u00fcrse faydal\u0131 olacakt\u0131r.<\/p>\n<p>Her konuda oldu\u011fu gibi rakiplerinizin optimizasyon ile ilgili neler yapt\u0131\u011f\u0131n\u0131 ara\u015ft\u0131rmak da \u0131\u015f\u0131k tutucu olacakt\u0131r. Rakiplerinizin arama motorlar\u0131ndaki s\u0131ras\u0131n\u0131 bilmek, web sitelerine ka\u00e7 adet ba\u011flant\u0131 verildi\u011fini ve bunlar\u0131n kalitesini bilmek, size avantaj sa\u011flayabilir. Ba\u011flant\u0131 sayfalar\u0131n\u0131n ba\u015fl\u0131klar\u0131nda ve web sayfalar\u0131nda hangi anahtar kelimelerin kullan\u0131ld\u0131\u011f\u0131n\u0131 bilmek sizin linklerinize anahtar kelime se\u00e7menize \u0131\u015f\u0131k tutacakt\u0131r.<\/p>\n<p>Ba\u015fl\u0131klar\u0131n\u0131z\u0131 (title) ve Meta etiketlerinizi (meta tag) optimize ederken e\u011fer \u00e7o\u011fu arama motorlar\u0131nda bunlar\u0131n saklan\u0131p arama sonu\u00e7lar\u0131nda listelenmesini istiyorsan\u0131z web sitenizin her sayfas\u0131nda farkl\u0131 ba\u015fl\u0131k ve meta etiket kullanmaya dikkat ediniz.<\/p>\n<p>Ana sayfan\u0131z\u0131n ba\u015fl\u0131\u011f\u0131n\u0131 (title) optimize ederken 66 karakteri ge\u00e7memeye ve websitenizde sunduklar\u0131n\u0131zla ilgili olmas\u0131na dikkat edin. \u00dcnl\u00fc web sitelerinin ne yapt\u0131klar\u0131na bakarak da fikir alabilirsiniz. Bunu yapmak i\u00e7in \u00f6rne\u011fin <a href=\"https:\/\/www.amazon.com\/\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">https:\/\/www.amazon.com\/<\/a> sitesine gidin, sayfada bo\u015f\u00a0bir yerde sa\u011f fare tu\u015funu t\u0131klay\u0131nca a\u00e7\u0131lan men\u00fcden &#8216;sayfa kayna\u011f\u0131n\u0131 g\u00f6r\u00fcnt\u00fcle&#8217; (view page source) t\u0131klay\u0131n. Yeni pencerede sayfan\u0131n Html kodunu g\u00f6rebilirsiniz. Bu penceredeyken arad\u0131\u011f\u0131m\u0131 \u00e7abuk bulmak icin ben ctrl-F tu\u015flar\u0131na birlikte bas\u0131yorum. B\u00f6ylece sayfan\u0131n sa\u011f \u00fcst k\u0131sm\u0131nda ufak bir metin alan\u0131 beliriyor, oraya &#8216;title&#8217; yazd\u0131m ve \u00f6n\u00fcme<\/p>\n<p>&lt;<a href=\"http:\/\/title%3Eamazon.com\/\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">title&gt;Amazon.com<\/a>: Online Shopping for Electronics, Apparel, Computers, Books, DVDs &amp; more<span style=\"color: #ff0000;\">&lt;\/title&gt;<\/span><\/p>\n<p>&#8216;title&#8217; kelimeleri i\u015faretli olarak geldi. B\u00f6ylece &#8216; title&#8217; etiketiyle Amazon&#8217;un ne yazd\u0131\u011f\u0131n\u0131 g\u00f6rd\u00fcm. Amazon.com da yap\u0131labilecek \u015feyleri yaz\u0131yor..<\/p>\n<p>Bir ba\u015fka sayfas\u0131na bir \u00fcr\u00fcn se\u00e7erek ge\u00e7tim: <a href=\"https:\/\/www.amazon.com\/Ghirardelli-Limited-Holiday-Assorted-Squares\/dp\/B00WH1Z1DQ\/ref=s9_cartx_gw_g325_i1_r?_encoding=UTF8&amp;fpl=fresh&amp;pf_rd_m=ATVPDKIKX0DER&amp;pf_rd_s=&amp;pf_rd_r=V8D7KTG681QY7610WTNG&amp;pf_rd_t=36701&amp;pf_rd_p=a6aaf593-1ba4-4f4e-bdcc-0febe090b8ed&amp;pf_rd_i=desktop\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">https:\/\/www.amazon.com\/Ghirardelli-Limited-Holiday-Assorted-Squares\/dp\/B00WH1Z1DQ\/ref=s9_cartx_gw_g325_i1_r?_encoding=UTF8&amp;fpl=fresh&amp;pf_rd_m=ATVPDKIKX0DER&amp;pf_rd_s=&amp;pf_rd_r=V8D7KTG681QY7610WTNG&amp;pf_rd_t=36701&amp;pf_rd_p=a6aaf593-1ba4-4f4e-bdcc-0febe090b8ed&amp;pf_rd_i=desktop<\/a><\/p>\n<p>Yine ayn\u0131 \u015fekilde sayfa kayna\u011f\u0131n\u0131 g\u00f6r\u00fcnt\u00fcledim ve ctrl-F ile &#8216;title&#8217; arad\u0131m.<\/p>\n<p>&lt;<a href=\"http:\/\/title%3Eamazon.com\/\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">title&gt;Amazon.com<\/a> : Ghirardelli Limited Edition Holiday Assorted Squares Bag, 8.25 Ounce : Grocery &amp;amp; Gourmet Food&lt;\/title&gt;<\/p>\n<p>Bu sayfan\u0131n etiketinde ise se\u00e7ti\u011fim \u00fcr\u00fcn ile ilgili bilgi oldu\u011funu g\u00f6rd\u00fcm.<\/p>\n<p>Unutmay\u0131n\u0131z, websitenizin i\u00e7eri\u011fi iyi oldu\u011fu m\u00fcddet\u00e7e okunacak ve link verilecektir.<\/p>\n<p>Kolay gelsin, t\u0131klanma\u2019n\u0131z bol olsun..<\/p>\n","protected":false},"excerpt":{"rendered":"<p>E\u011fer herhangi bir \u015feyi \u00f6\u011frenmek istiyorsan\u0131z \u00f6ncesinde iki bilgiye ihtiyac\u0131n\u0131z var; Eldeki konu hakk\u0131nda, matematik, tarih veya programlama gibi bilgi \u00d6\u011frenmenin nas\u0131l ger\u00e7ekle\u015fti\u011fi hakk\u0131nda bilgi San\u0131r\u0131m okullarda \u00e7o\u011fu zaman \u00f6\u011fretilmeyen \u00f6\u011frenmenin nas\u0131l ger\u00e7ekle\u015febilece\u011fi. Herkesin \u00f6\u011frenme yolu farkl\u0131, ben ara\u015ft\u0131r\u0131p, bulup, okuyup, anlay\u0131p sonra deneyip sonras\u0131nda da deneyimimi payla\u015farak \u00f6\u011freniyorum. San\u0131r\u0131m i\u015f ya\u015fant\u0131ma ba\u015flad\u0131\u011f\u0131m noktadan itibaren&hellip;<\/p>\n","protected":false},"author":1,"featured_media":2332,"comment_status":"open","ping_status":"open","sticky":true,"template":"","format":"aside","meta":{"jetpack_post_was_ever_published":false,"jetpack_publicize_message":"","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":[]},"categories":[174,428],"tags":[288,316,287],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/oyasanli.com\/oyasblog\/wp-content\/uploads\/2017\/01\/aIMAG2851a.jpg?fit=1661%2C1351&ssl=1","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p4aIZ6-BB","jetpack-related-posts":[{"id":2285,"url":"https:\/\/oyasanli.com\/oyasblog\/2016\/12\/22\/arama-motoru-optimizasyonu-ne-isimize-yarar\/","url_meta":{"origin":2331,"position":0},"title":"Arama motoru optimizasyonu ne i\u015fimize yarar?","date":"December 22, 2016","format":"aside","excerpt":"\u00d6ncelikle belki arama motoru nedir onu anlamak laz\u0131m. G\u00fcn\u00fcm\u00fczde hepimiz interneti \u00e7e\u015fitli sebeplerle kullan\u0131yoruz. Bunlardan biri de ilgimizi \u00e7eken bir konu uzerinde ara\u015ft\u0131rma yapmak. Bunu ger\u00e7ekle\u015ftirmek i\u00e7in Google, Internet explorer, Bing, Firefox, vs gibi taray\u0131c\u0131lar \u00fczerinde ara\u015ft\u0131rma yapmak istedigimiz konuyu yaz\u0131p tu\u015flad\u0131\u011f\u0131m\u0131z anda taray\u0131c\u0131 sayfas\u0131 konu ile ilgili internet \u00fczerinde\u2026","rel":"","context":"In &quot;IT Journals&quot;","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/oyasanli.com\/oyasblog\/wp-content\/uploads\/2016\/12\/robot1-Techmuseumofinnovation.jpg?fit=1200%2C900&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":2290,"url":"https:\/\/oyasanli.com\/oyasblog\/2016\/12\/23\/ayni-konuda-bilgi-veren-websiteleri-nasil-siralaniyor\/","url_meta":{"origin":2331,"position":1},"title":"Ayn\u0131 konuda bilgi veren websiteleri nas\u0131l s\u0131ralan\u0131yor?","date":"December 23, 2016","format":"aside","excerpt":"Bir \u00f6nceki yaz\u0131mda arama motorundan, web sitemizin arama motoru taraf\u0131ndan indekslenmesinden, sa\u011flay\u0131c\u0131lar\u0131ndan, arama yaparken kulland\u0131\u011f\u0131m\u0131z kelimelerin etkisinden bu etkinin web sitemize ula\u015f\u0131m\u0131 nasil etkileyebilece\u011finden bahsettim. 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Felsefe a\u00e7\u0131s\u0131ndan bak\u0131ld\u0131\u011f\u0131nda; \u2018Bilgi, \u00e7o\u011fu zaman bilen \u00f6zne ile bilinen nesne aras\u0131nda kurulan ili\u015fki sonucunda ortaya \u00e7\u0131kan \u00fcr\u00fcn olarak tan\u0131mlan\u0131r. 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Daha \u00f6nce R ile \u00e7al\u0131\u015fmad\u0131ysan\u0131z veya bilgilerinizi tazelemek i\u00e7in bu k\u0131sa giri\u015fe\u2026","rel":"","context":"In &quot;IT Journals&quot;","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/oyasanli.com\/oyasblog\/wp-content\/uploads\/2021\/07\/2021-07-04.png?fit=1200%2C466&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":12586,"url":"https:\/\/oyasanli.com\/oyasblog\/2021\/11\/17\/cografya-haftasi-ve-cbsgunu\/","url_meta":{"origin":2331,"position":4},"title":"Co\u011frafya haftas\u0131 ve CBSG\u00fcn\u00fc","date":"November 17, 2021","format":"aside","excerpt":"\u00c7ok say\u0131da insan jeo-uzamsal sorunlar\u0131 anlayam\u0131yor ve hatta k\u00fcresel vatanda\u015flar olarak bunlar\u0131n etkilerini bilemiyor ve etkili kararlar alam\u0131yor. Kas\u0131m ay\u0131n\u0131n her \u00fc\u00e7\u00fcnc\u00fc haftas\u0131nda \u00f6\u011frenciler, aileler ve topluluk \u00fcyeleri s\u0131n\u0131fta dersler, oyunlar ve meydan okumalar ile genellikle politikac\u0131lar ve i\u015f liderleriyle toplant\u0131lara ev sahipli\u011fi yaparak co\u011frafyan\u0131n \u00f6nemine odaklanmay\u0131 sa\u011flarlar.Co\u011frafya Fark\u0131ndal\u0131k Haftas\u0131,\u2026","rel":"","context":"In &quot;CBS&quot;","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/oyasanli.com\/oyasblog\/wp-content\/uploads\/2021\/10\/IMG_20180713_134511.jpg?fit=1200%2C900&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":12680,"url":"https:\/\/oyasanli.com\/oyasblog\/2022\/12\/18\/mekansal-veri-bilimiyle-ilgili\/","url_meta":{"origin":2331,"position":5},"title":"Mek\u00e2nsal veri bilimiyle ilgili","date":"December 18, 2022","format":"aside","excerpt":"Mek\u00e2nsal veri bilimi, verimizi yararl\u0131 bir eylemle bilgilere d\u00f6n\u00fc\u015ft\u00fcrmek i\u00e7in mek\u00e2nsal algoritmalar, makine \u00f6\u011frenmesi, istatistik ve derin \u00f6\u011frenmedeki en son ve en iyi tekniklerin yan\u0131 s\u0131ra denenmi\u015f ve do\u011frulanm\u0131\u015f, daha geleneksel tekniklerden baz\u0131lar\u0131n\u0131 da kullanarak temelde sorunlar\u0131m\u0131z\u0131 \u00e7\u00f6zmekle ilgili bilim dal\u0131d\u0131r. G\u00fcn\u00fcm\u00fczde, bilgisayar bilimi, istatistik ve programlama ge\u00e7mi\u015fine sahip, daha\u2026","rel":"","context":"In &quot;CBS&quot;","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/oyasanli.com\/oyasblog\/wp-content\/uploads\/2022\/12\/1669300543902.png?fit=1110%2C297&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]}],"_links":{"self":[{"href":"https:\/\/oyasanli.com\/oyasblog\/wp-json\/wp\/v2\/posts\/2331"}],"collection":[{"href":"https:\/\/oyasanli.com\/oyasblog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/oyasanli.com\/oyasblog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/oyasanli.com\/oyasblog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/oyasanli.com\/oyasblog\/wp-json\/wp\/v2\/comments?post=2331"}],"version-history":[{"count":2,"href":"https:\/\/oyasanli.com\/oyasblog\/wp-json\/wp\/v2\/posts\/2331\/revisions"}],"predecessor-version":[{"id":8742,"href":"https:\/\/oyasanli.com\/oyasblog\/wp-json\/wp\/v2\/posts\/2331\/revisions\/8742"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/oyasanli.com\/oyasblog\/wp-json\/wp\/v2\/media\/2332"}],"wp:attachment":[{"href":"https:\/\/oyasanli.com\/oyasblog\/wp-json\/wp\/v2\/media?parent=2331"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/oyasanli.com\/oyasblog\/wp-json\/wp\/v2\/categories?post=2331"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/oyasanli.com\/oyasblog\/wp-json\/wp\/v2\/tags?post=2331"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}